THelping Shopify expand its B2B commerce capabilities following the acquisition of Eporta

I joined Shopify as part of the acquisition of Eporta in late 2021, bringing experience in B2B commerce, marketplace operations, and product discovery into the wider Shopify ecosystem.

At Shopify I worked across teams focused on making complex commerce workflows simpler, faster, and more scalable for merchants and suppliers operating in increasingly sophisticated commerce environments.

My work sat at the intersection of:

  • product strategy
  • operational complexity
  • merchant experience
  • scalable platform thinking.

Working inside Shopify provided exposure to product development at global scale, collaborating across distributed teams, balancing long-term platform considerations with immediate merchant needs, and operating within one of the world’s most mature product organisations.

During this time I deepened my experience in:

  • product discovery at scale
  • cross-functional collaboration across large distributed organisations
  • experimentation and iterative delivery
  • designing products capable of supporting highly variable merchant workflows.

The experience also reinforced many of my existing beliefs around:

  • continuous discovery
  • rapid feedback loops
  • reducing organisational ambiguity
  • the importance of clear product thinking inside fast-growing teams.